Meet Malia Jones at HIFI Connects on November 6!

Featured image source: HONOLULU Shops, June 2015

Malia Jones will be part of an all-star fashion panel at HIFI Connects: The Business of HI Fashion at the Honolulu Design Center on November 6, 2015. Tickets are available here.

Malia Jones made a name for herself as an athlete and a model at an early age, because of her love and aptitude for surfing. She traveled the globe to model for magazines, commercials and print ads. She has influenced the lines of other designers, and has collaborated widely. Now that she’s settled back home in Honolulu it’s no surprise that she’s coming out with her own line, inspired by her extensive travels and personal taste for relaxed luxury & classic simplicity.

Taking an idea through production and onto the sales floor is no easy thing. especially for a mom of two young boys. Malia reached out to old friends, who now work in the industry in LA, to help her through the process. They’re coming together to tell the story in hopes of inspiring others to do the same.

See more of Malia’s story courtesy of Nadine Kam’s Fashion Tribe, here.

See a few of her suits, here.


Call for Talent: Goodwill Goes Glam + Kini Zamora Fashion Show

Sunday, June 28 2015 @ HIFI COOP

Don’t miss an amazing opportunity to work with Kini Zamora, all while doing good for Hawaii’s community. Production support and dressers are needed for the 2015 GOODWILL Goes GLAM! Presented by Bank Of Hawaii Foundation Fashion Show on July 16.

Must be 16+ to participate

Call for Talent: June 28, 2015, @HIFI COOP, Ward Warehouse, 2nd floor above T&C

Facebook event link here



Visit a fashion + art pop up in the heart of Manoa from May 6 – May 17. The pop-up features over 20 artists showcasing contemporary art, vintage fashion, jewelry, and one-of-a-kind designs from around the Pacific.

Pacifikology is dedicated to showcasing new artists, designers, products and creative services that reflect current ideas, aesthetics, and new forms of creative expression. Our upcoming pop up is organized by Marla Momi Musick of Laukoa Creative, Colleen Kimura of Tutuvi Sitoa, and Lauren Faulkner of The Fine Art Associates.

For more information, click here to visit the page in the HFX events calendar.

Location: Paradise Park, 3737 Manoa Rd // 10-6pm Mon thru Sun





Coming June + November 2015 – a  community driven design project with artist and Ryerson University fashion professor Henry Navarro, sponsored by HIFI and the University of Hawai‘i.

HFX Members + HIFI subscribers: Stay tuned for opportunities to be apart of this amazing project! This is a collaborative venture that will explore the intersections and influences between the diversity of Pacific island cultures that call Hawai‘i home. The project will consist of a fashion collection designed, sourced, and produced in collaboration with local communities over a month in summer of 2015.

The collection will use local materials and will be unveiled in a final presentation during Hawai‘i Fashion Month 2015. Henry will present the project at international conferences such as Fashion Art Toronto and the International Textile and Apparel Association Annual Conference.

Henry coined the term “Fashion as Public Art” and has completed collaborations that use fashion to comment on geographic context and social issues in Italy, Spain, Cuba, and the US.

HFX Featured Member // Therese Wahl

A diverse and creative wardrobe stylist, Wahl is currently based on the North Shore of Oahu. She has worked with national clients such as Neiman Marcus and Nordstrom, and also works on the community level for Hawaii Fashion Month and beyond.We asked Therese some questions on what she’s up to.

What are my favorite songs right now?

“I’m always inspired by songs of the past. I love listening to music from the 40’s, Gotan Project and their new album “Club Secreto”, La Vie En Rose “Meet me in Paris”, Bossa Nova and Buddha Lounge when I want to chill.”

What’s been the biggest challenge for your business so far?

“Social Media/Economy have changed the Advertising /Marketing world for those artists who have studied their craft and produced beautiful images. It’s also become more difficult to monitor proper credit/usage for those images. Wardrobe Styling jobs in Hawaii have become limited unless you also will perform Hair/Make-up Services.”

What is your Personal Style?

“I love incorporating my vintage collection. My statement pieces usually include a unique hat and bold accessories. I also enjoy wearing and promoting my collection of Hawaiian Designer pieces whether it be in clothing or accessories. Fashion Changes, but style endures….Coco Chanel.”

Check out fashion writer Paula Rath’s latest article on Therese: Making Models (And You) Look Great 

View Therese’s HFX profile here  



The Hawaii International Film Festival is around the corner, among the many incredible films is FRESH DRESSED. A Sundance Festival hit and featuring hip-hop moguls Pharrell Williams and Nas, the film chronicles the history of hip hop and urban fashion and its rise from southern cotton plantations to the gangs of 1970s in the South Bronx, corporate America, and everywhere in-between. Supported by rich archival materials and in depth interviews with individuals crucial to the evolution of a way of life–and the outsiders who studied and admired them—this film goes to the core of where urban style was born.

HIFI subscribers and HFX members get an exclusive discount on movie tickets: Use Promo Code SPRING17 to access the special rate. [valid for online purchases only]


Directed and written by: Sacha Jenkins

Cast: Damon Dash, Daymond John, Karl Kani, NAS, Pharrell Williams

Click here for more show info, and to buy tickets.

Show dates: Sunday, April 12nd, 8pm
Tuesday, April 14, 8:30pm
Location: Dole Cannery
For more information about HIFF, click here

HFM Kicks Off Fashion ForWARD At The Beautiful IBM Building

Hawaii Fashion Month (HFM) kicks off its second year with Fashion ForWARD, a celebration at the IBM Building Courtyard on Saturday, Nov. 1 from 6:00 to 8:00 p.m., hosted by Ward Village.

“We are extremely grateful to have Ward Village as a partner and HFM’s official shopping center sponsor,” said HFM co-founder and co-director Melissa White. “HFM is a community-driven effort, and Ward Village’s year round support of the Hawaii Fashion Incubator (HIFI) and its programming enables us to provide great opportunities to showcase and elevate Hawaii’s fashion industry.” FLUX Magazine is the event’s featured media sponsor.

In addition to kicking off HFM, Fashion ForWARD will also debut Ward Centers’ retail rebranding into Ward Village, as well as officially launch the Hawaii Fashion Exchange (HFX), HIFI’s new membership platform and resource directory for Hawaii fashion.

Also opening is the HFX Fashion Photography Showcase, which will display the work of local fashion photography HFX members all month long in storefront windows throughout Ward Village. Guests will be encouraged to walk the photo exhibit and enter a soon-to-be-announced Instagram contest with weekly giveaways.

Fashion ForWARD will be a great opportunity to network with HFM sponsors, VIPs, and featured HFM talent; HFX membership is your ticket to this exclusive event. Membership information and registration can be found at

Cocktails are provided by Martini & Rossi Prosecco and Grey Goose Le Melon, food by Kaka‘ako Kitchen and Ono Pops, and music by KTUH’s DJ Mr. Nick.

Image of the IBM Building courtesy Ward Village.