Do you know where your fashion comes from? HIFI hosts a FREE screening of the film “The True Cost” (http://truecostmovie.com/) with very special guests Liz Ricketts and Branson Skinner of The OR Network, a not-for-profit organization aiming to end modern day slavery. The duo are experts on ethical issues within the Fashion industry, garment production on the Continent of Africa, as well as interdisciplinary experiential learning and educational technology.

Liz and Branson are on to Oahu to facilitate an extended version of The OR’s Minimakers project at Punahou’s summer school program. The Minimakers project is a hands-on crash course addressing waste in the fashion industry and teaching students how to remake used clothing with dignity and purpose. Together Liz and Branson have led over 500 students in New York, DC, Ohio, Michigan, South Africa and Ghana through The OR programming. See what Punahou middle schoolers are working on at https://minimakers.theor.org/

The True Cost is a feature length documentary film that explores the impact of fashion on people and the planet. Filmed in countries all over the world, from the brightest runways to the darkest slums, and featuring interviews with the world’s leading influencers including Stella McCartney, Livia Firth and Vandana Shiva, The True Cost is an unprecedented project that invites us on an eye opening journey around the world and into the lives of the many people and places behind our clothes. – See more at: http://truecostmovie.com/

Thursday, July 23, 2015
fishcake – 307 Kamani st
Doors at 6:00 PM, Screening at 6:30 PM
Light refreshments | BYOB

Parking available across the street at Lanai Things starting at 6pm

Space is limited. RSVP encouraged!

Who Will Win The #HFM2014 Instagram Prize?

Fear Of Missing Out got you down? Don’t fret! Here are some of our favorite photos posted during Hawaii Fashion Month 2014’s first weekend! (Stay updated on all HFM events with our officially super handy calendar.)

To add to all the fun, we’re throwing an Instagram contest that takes you through the HFX Fashion Photography Showcase, currently on view in store windows at Ward Village. Up for grabs are tickets to exclusive VIP events and prize packs, courtesy Ward Village! Here’s how to play:

  • Follow @HawaiiFashionMonth and @WardVillage
  • Locate where the 10 Hawaii Fashion Exchange displays are
  • Take a photo of the display
  • Caption must include: Photo credits along with hashtags #HFM2014, #HFXHawaii, #fashionforward and #wardvillage
  • Turn your Instagram profile public so entries can be viewed and confirmed
  • Each photo will give you an entry into the drawing (up to 10 entries per user)

Below, our favorite #HFM2014 pictures from the first weekend of HFM 2014!

An unconventional fashion show disguised as a poker game! #hfm2014 #yourdapper

A photo posted by @chants808 on Nov 11, 2014 at 8:29pm PST

#HFXhawaii # HFM2014 featured fashion photo by Eric Tagayuna with Model Sam Armitage @sammyboy808

A photo posted by Miss Mayhem (@motivesmayhem) on Nov 11, 2014 at 6:08pm PST


We’re kicking off #hfm2014 with a splash in the #GreyGooseDayclub at the @modernhonolulu with our friends. It’s going to 6pm tonight so come down!


A photo posted by Hawaii Fashion Month (@hawaiifashionmonth) on Nov 11, 2014 at 6:03pm PST

We’re at #fashionforward at @wardvillage to launch #HFXHawaii and kick off #hfm2014! Do you know about our Instagram giveaway?

A photo posted by Hawaii Fashion Month (@hawaiifashionmonth) on Nov 11, 2014 at 10:01pm PDT

@yourdapper – @hawaiifashionmonth launch event. #hfm2014 photo credit @tokifoto

A photo posted by Toby Tamaye (@atmarketing) on Nov 11, 2014 at 12:37am PST

It’s about that time! @hawaiifashionmonth #hfm2014

A photo posted by Katrina Aguirre (@kacheena) on Nov 11, 2014 at 1:09am PST

HFM 2014: Here’s Your Guide To The Weekend

Photo credit: Travis Okimoto

Hawaii Fashion Month 2014 is officially here! With our calendar full of fashion shows, pop-up boutiques, workshops, and panel discussions, here is your guide to the first weekend of HFM 2014. Head over to Frolic Hawaii to see the full guide to the 2nd-annual Hawaii Fashion Month.


Saturday, Nov. 1

Fashion ForWARD Opening Event
Nov. 1, 6-8 p.m.
IBM Building, 1240 Ala Moana Boulevard
By invitation only

It’s the Hawaii Fashion Month 2014 VIP Kickoff Party! Join the Hawaii Fashion Exchange (HFX) at hawaiifashionexchange.com and find the access code on the HFX Opportunities page to gain access to the official launch of HFX and HFM 2014. Presented by HIFI, Ward Village and FLUX Magazine, the VIP party will feature DJ Mr. Nick and models wearing Randy Leano. This event is by invitation only.

Opening of HFX Photography Exhibition
Nov. 1-30
Ward Village Shops, 1142 Auahi St.

Starting Nov. 1, when you walk through Ward Village during Hawaii Fashion Month you’ll see stunning images featuring members of the Hawaii Fashion Exchange on display in store windows.

We’re installing 12 huge photographic prints in all — images made by such photographers as Dallas Nagata White, Adam Jung, and Daniela Voicescu, and featuring the work of the many local fashion professionals who make a fashion photograph possible: designers, stylists, models, makeup artists, and assistants.

In conjunction with HFM’s kickoff on Nov. 1, a walking map of the photos, designed by FLUX Magazine, will be available at various storefronts throughout Ward Village and Ward Warehouse to guide you through each of the photos.

Sunday, Nov. 2

Grey Goose Day Club
Nov. 2, 12-5 p.m.
MODERN Honolulu, 1775 Ala Moana Boulevard

Join Grey Goose and the MODERN Honolulu as they host a special Grey Goose Dayclub featuring Kaimana Beachwear, MAIA Couture, and jewelry from Lane Tanner Designs as a part of Hawaii Fashion Month. It’s also a fundraiser for Miss Hawaii.

Addiction Nightclub resident DJs Compose and Anit, in addition to Wittmier as SuperCW, will set the vibe with music ranging from tropical house, chillwave, and nu-disco to old school hip-hop and the top hits. They’re joined by special guests Partius Monsterious and Taylor from OMIA.

Roque Cozzette Workshop – Bridal Beauty Makeup Techniques
Nov. 2, 10 a.m. – 5 p.m.
HIFI COOP, 1050 Ala Moana Boulevard, Level 2
$349 or $395 at the door

During this seminar, Roque Cozzette will discuss the synergy of airbrush and how to identify correct product choices that make or break a bride on her most important day. Register online: roquecozzette.com/events

HFM Kicks Off Fashion ForWARD At The Beautiful IBM Building

Hawaii Fashion Month (HFM) kicks off its second year with Fashion ForWARD, a celebration at the IBM Building Courtyard on Saturday, Nov. 1 from 6:00 to 8:00 p.m., hosted by Ward Village.

“We are extremely grateful to have Ward Village as a partner and HFM’s official shopping center sponsor,” said HFM co-founder and co-director Melissa White. “HFM is a community-driven effort, and Ward Village’s year round support of the Hawaii Fashion Incubator (HIFI) and its programming enables us to provide great opportunities to showcase and elevate Hawaii’s fashion industry.” FLUX Magazine is the event’s featured media sponsor.

In addition to kicking off HFM, Fashion ForWARD will also debut Ward Centers’ retail rebranding into Ward Village, as well as officially launch the Hawaii Fashion Exchange (HFX), HIFI’s new membership platform and resource directory for Hawaii fashion.

Also opening is the HFX Fashion Photography Showcase, which will display the work of local fashion photography HFX members all month long in storefront windows throughout Ward Village. Guests will be encouraged to walk the photo exhibit and enter a soon-to-be-announced Instagram contest with weekly giveaways.

Fashion ForWARD will be a great opportunity to network with HFM sponsors, VIPs, and featured HFM talent; HFX membership is your ticket to this exclusive event. Membership information and registration can be found at www.hawaiifashionexchange.com.

Cocktails are provided by Martini & Rossi Prosecco and Grey Goose Le Melon, food by Kaka‘ako Kitchen and Ono Pops, and music by KTUH’s DJ Mr. Nick.

Image of the IBM Building courtesy Ward Village.